Port of West Palm Beach, KPS rainscreen Panel System
I have been working with TL Hill Construction for a little over 2 months now. When I came on board with the TL Hill team, the first thing I realized was what an amazing company it was. Not only because they specialize in one specific product like the Insulated Metal Panels, but because they can do any project of any size. I have found that because most of TL’s work has been “under the radar” due to the fact that 85% of his work scope has been governmental and or Military. Most these jobs were strictly word of mouth and referrals only. Just a few of our job scopes alone would amaze just about anyone. From the largest one story building in the world, NASA VAB, to the most important submarine dry dock in the nation, Kings Bay, TL Hill Construction has done it all. Seeing these large scopes of work and then seeing the low income housing he built for Manatee county made me wonder what kind of progress we could make should someone start marketing this company.
So as I got together with my friend Melissa at SEO AWARE and started this venture of “Marketing Construction”, I found that not only am I sitting on a gold mine, but I am also selling one of the most amazing specialty contractors in the south east region of the United States. I am learning that most all GC’s rely on the “Word of Mouth” prospect of getting business referrals, which is great. However, in today’s market “word of mouth” just isn’t enough. You need to be Internet accessible. Most construction companies are hard working, “start to finish” kind of people. They seem to neglect the statistics of websites and what kind of clientele it can bring to the table.
First of all, most people like myself who are “handy man challenged” use one very important tool when it comes to the terms and definitions of the construction industry: GOOGLE! Everybody uses some kind of search engine to educate themselves. Whether it is Google, Bing, or even a simple Yahoo search we find exactly what we are looking for by the click of a mouse. During this process of “educating” ourselves we find trust and confidence in the company from which we gather our information. Perhaps instead of trust I should say comfort. Either way, we are connected on a much more personal level. And should I decide to make that call or order that service I am 80% more likely to touch base with the place that seems most comforting, trusting, and worthy of my business.
My job here at TL Hill is to make the customer feel confident in our name as well as our services and making us more visible to the World Wide Web. It’s been an adventure to say the least, but seeing the progress in the analytics and hearing the phones ringing more often with confident clients ready to move forward, I feel that this is a project with which I am eager to go further. As time goes on I am hoping to bring more clients to the table and our services to the local Florida communities.
Thanks for reading and make sure you check out our services as well as our galleries and see if there is anything we can do to assist you in any of your building/construction needs. We give free estimates and will always guarantee our work! We are a company thats built solely on our trust, reliability, and quality! Now isn’t that what we are all looking for in the long run anyways?
Meg Ozbirn
Sales/Marketing Director
m.ozbirn@tlhillconstruction.com
SarasotaPartyPlanning.com.